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Earn Your Happy

Find your purpose, build your network and make money doing what you love with Earn Your Happy, a motivation-packed podcast! You’ll think bigger, dig deeper and gain the confidence to go for your (world dominating) goals. Each week, learn how to get to the next level personally and professionally with host Lori Harder, best-selling author, investor, multi-passionate entrepreneur, and founder of the female funded beverage company Lite Pink, for which Lori raised over $2 million through the strong network she has built. Lori will give you a vulnerable, behind-the-scenes look at the challenges of growing a business, the toll it can take on your relationships and mental health, and how to support yourself through it all so you can reach your massive goals. Be mentored through your earpods on the topics of starting and scaling a company, building a personal brand, manifestation, boundaries, money, fear, relationships and taking the next big leap in life. Get the inside scoop on who you need in your circle, how to find them and the lies you need to stop believing to be successful. You’ll laugh, cry and feel like you’re not alone in the journey. Follow Lori @loriharder on Instagram for more inspiration and behind-the-scenes of how she is building Lite Pink.
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Now displaying: Page 1
Dec 7, 2020

In This Episode You Will Learn About:

  • Making virtual connections on social media
  • Picking a niche and diving in
  • Finding TikTok success
  • Nurturing your community
  • Focusing on your story
  • Writing powerful captions
  • Finding the strategy that works best for you

 

Resources:

 

Show Notes:

Jera Foster-Fell has built a social media presence that she now leverages into a multi-six-figure business. She’s a master of social media marketing and personal branding, and she’s passionate about teaching others all that she knows. We talk about the struggles of starting out as a new brand online, testing things out, and building a community instead of a following. She knows what she’s talking about and you’re going to learn so much from her.

Question Highlights:

  • Why do people follow you on social media?
  • What was your story about being unhappy in your career?
  • Why are you blowing up on TikTok?
  • Why is nurturing your communities so important right now?
  • What are the tangible things you can do to nurture your community?
  • How do you break your strategy into a daily plan?
  • What’s important to know when you’re trying to put effort into your social media?
  • How do you deal with negativity online?

Guest Bio:

In five years, Jera went from drowning in a soul-sucking job with no defined purpose while suffering from social anxiety, to owning a multiple six-figure business and dominating the lifestyle sector of social media.

She has built her community of more than 175k followers on Instagram and 500k followers on TikTok, and has crowned herself the queen of pivoting (from graphic design, to SoulCycle instructor, to content creator, to Instagram strategist).

With her immense experience and success, Jera's current passion is teaching all that she's learned to others with her signature course, The Social Media Saloon, and with her one-on-one clients.

Jera coaches the ins and outs of creating your own personal brand online, the secrets to building a loyal and engaged community, and all the steps to take to use social media as a positive tool for your business.

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