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Jera Foster-Fell has built a social media presence that she now leverages into a multi-six-figure business. She’s a master of social media marketing and personal branding, and she’s passionate about teaching others all that she knows. We talk about the struggles of starting out as a new brand online, testing things out, and building a community instead of a following. She knows what she’s talking about and you’re going to learn so much from her.
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Guest Bio:
In five years, Jera went from drowning in a soul-sucking job with no defined purpose while suffering from social anxiety, to owning a multiple six-figure business and dominating the lifestyle sector of social media.
She has built her community of more than 175k followers on Instagram and 500k followers on TikTok, and has crowned herself the queen of pivoting (from graphic design, to SoulCycle instructor, to content creator, to Instagram strategist).
With her immense experience and success, Jera's current passion is teaching all that she's learned to others with her signature course, The Social Media Saloon, and with her one-on-one clients.
Jera coaches the ins and outs of creating your own personal brand online, the secrets to building a loyal and engaged community, and all the steps to take to use social media as a positive tool for your business.
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If you’re a business owner, then you need to be able to ask yourself hard questions—and find answers for those questions. Today, I’m going to share 10 questions you need to be asking yourself about your business to move you forward.
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Welcome back to Questionably Awesome! Today, Evans and I are going to be answering your questions around big changes.
Questions:
@laurynjuhl asks: How do you know when to let go of something that’s great but isn’t aligned with where you’re going?
@gale_mitch_ asks: Do you get decision remorse? If so, how do you mitigate it?
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Why don’t people take the time to ask themselves questions? We have five questions you should ask yourself to have a good life. They’re questions people usually don’t ask themselves, and some of them are hard to answer, but these questions have literally transformed my life. If you take the time to answer them honestly, and put in the work towards changing the answer to what you want, you will see massive results in your life.
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Jayde Nicole blows my mind and rocks my world. She started out as a model and actress and quickly figured out that she was very business savvy. But when she started investing in different businesses, she wasn’t taken very seriously — and when that finally hit a tipping point, she decided to start her own company. Today, she’s one of the owners and founders of Sugar Taco, a vegan restaurant that is completely woman-owned. She is such a visionary, and the way she thinks is going to rock your world.
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Guest Bio:
Jayde Nicole is a vegan, environmentalist and animal activist.
Jayde seeks to educate people on the seriousness of protecting our environment, our oceans and the animals we share this planet with. She participates in and organizes beach & ocean clean ups, volunteers at the marine mammal care center, and educates people on how to reduce their impact on our environment through social media. Jayde created her dog rescue, EDL Foundation in 2013 but her love of all animals has been with her for her entire life. At the age of five she informed her mother in a way only a five year old can do, that she would no longer be eating meat, and so began her path to help as many animals as she could. Her move from small-town Port Perry, Ontario to Los Angeles, California, which is overwhelmed with dog shelters, helped to focus her efforts towards helping dogs. EDL seeks to educate people on pet population control, animal adoption, and proper care. They rescue dogs abandoned and neglected at kill shelters as well as homeless and displaced pets. EDL rehabilitates these dogs and then helps find them their forever homes.
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People often dwell on their decisions for too long, worrying about whether it’s the right decision. But this worry paralyzes us from taking rapid action that can actually transform our lives. Instead of taking so much time to make a decision, you need to treat each decision as an experiment and be willing to correct. Every right decision will make up for several wrong ones, the key is to just make more decisions.
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“Don’t get your hopes up” is one of the worst sentences in the English language. Not only is it just rude, it’s a self-fulfilling prophecy. If you don’t get your hopes up, if all you focus on is feeling negative, then you’re going to have a bad time. So, we implore you: get your hopes WAY up, dream like it’s going out of style, and make tomorrow exactly what you want it to be.
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Emma Isaacs has quickly become one of my favorite people on the entire planet — no exaggeration — and she has profoundly changed my life in a very short time. She is one of the most generous people I’ve ever met, and her new book, “Winging It,” has given me one of the greatest gifts that a person can receive: a fire under your ass and the motivation to take decisive action.
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Guest Bio:
Emma Isaacs is the Founder and Global CEO of Business Chicks. A business owner by the age of 18, property investor by 19, and self-made millionaire by 23, Emma Isaacs has entrepreneurship and achievement in her DNA. As the founder of Business Chicks—a thriving global community that operates on two continents in eleven cities – her team produces more than 100 events annually, with past speakers including Sir Richard Branson, Sarah Jessica Parker, Brené Brown, Diane von Furstenberg, and Kate Hudson, among others - and as a committed philanthropist has now raised more than $13million for various non-profits.
Emma is also the author of the bestselling book Winging It (released September 2020). It's endorsed by Seth Godin, Mark Manson, Elizabeth Gilbert, Arianna Huffington and many more and builds a beautiful case for going after your dreams without having a perfect roadmap to get you there.
Emma is a mom to six kids (aged 11 through to four months) and recently live-streamed the homebirth of her sixth child from her living room with tens of thousands of viewers tuning in to watch his peaceful arrival. She doesn’t believe in work/life balance, preferring to advocate for a full life where people are in constant evaluation of what they truly want from it. A fearless leader with seemingly never-ending courage to spare, Emma inspires thousands with her boundless energy and ability to see possibility wherever she goes.
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Have you ever shared your dream with someone, possibly even one of your closest friends or family, and they just… brush it off, or even laugh in your face? There are a lot of Dream Killers out there, often they’re the people we’re closest to, but we can’t let them crush our dreams just because they might be hard. If you only pursue what’s easy, you’ll only live a halfway life — and we only get one chance at this.
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It’s official: We are leaving California! We love California for what it was, but in the decade that we’ve lived here, we have changed, and it’s changed too. We talk about what we love about California, why we’re leaving, what we’ll miss, and what we’re excited for in the future.
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Justin Anderson is a super fun follow on Instagram, but he also has a deep side. He grew up in Southern California near the water, and his fascination with the way ocean water and the sun naturally lightened hair led to his interest in hair color as a profession. He apprenticed with experts until his talents led to him being anointed “a rising star of blonde Hollywood” by Vogue. Today, he leads dpHUE in the development of products and educational content to enable people all over to best care for their color and keep their hair color. He’s a genius businessman, and there are so many levels to him.
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A native of Southern California, Justin grew up near and in the water, surfing with his parents and siblings. His fascination with the way ocean water and the sun naturally lightened hair, led to his interest in hair color as a profession.
He apprenticed with leading blonde experts before his undeniable talent led to his own chair and Vogue anointing him, “a rising star of blonde Hollywood.”
His work with celebrities catapulted him to the top of the Beverly Hills salon community and demand for Justin’s services extended well beyond blondes. Today, Justin leads dpHUE in the development of products and educational content to enable people everywhere to best care for their color and keep their hair healthy.
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If you’re building a business, I want you to consider thinking of your business as a platform for other people. What does that mean? A platform is anything where you get to showcase another person’s voice. Every single thing that you desire is going to come through human connection, and we can do that by not only creating the brand that we want, but thinking about how it can serve, connect, and elevate other people.
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Welcome back to Questionably Awesome! Today, Evans and I are going to be answering your questions around confidence.
Questions:
@bsimpsonfitness asks: How do you manage your feelings if your feelings are that someone else is doing it better?
@squatsandsnacks asks: How do you remain confident when people closest to you don’t believe in you?
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We all experience highs and lows in our life, and it’s important to learn how to move through the day no matter how down you get. Whether you wake up on top of cloud 9 or feeling blue for no reason in particular, you have to develop tactics to get the most out of every day.
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Brittany Driscoll is the co-founder and Chief Executive Officer at Squeeze, which is dedicated to creating a better massage experience and brought to you from the founders of Drybar. At the age 25, Brittany was diagnosed with stage 2 melanoma. She caught it early and is now cancer free, but it changed her perspective on life forever. Along with her husband, who is also a cancer survivor, they are dedicated to building a positive mindset and healthy lifestyle, which motivates her even more to continue the feel good revolution at Squeeze.
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Brittany is Co-Founder and Chief Executive Officer of Squeeze and responsible for, well, everything. Prior to launching Squeeze, Brittany spent four years running marketing for Drybar where she helped take the company from $30M to more than $100M. She also opened more than 50 new shops and launched the Drybar product line internationally, as well as in Sephora, Ulta and Nordstrom.
Before Drybar, Brittany spent over a decade in marketing and advertising at agencies, including Mistress (Mattel, The Coca-Cola Company, Hilton Worldwide), RAPP (Skype, Toyota) and experiential agency USMP (Home Depot). Brittany believes wholeheartedly in the power of a great experience and is excited to build a feel-good revolution!
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When you focus on the negative aspects of yourself, when you continue to bring up evidence of why you aren’t good enough, you are fighting to hold on to your limiting beliefs. Stop telling yourself these things are true! It’s a decision, and if you’re telling yourself it’s not, then you’re deciding the hold on to your limitations.
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Welcome back to Questionably Awesome! Today, Evans and I are going to be answering your questions around collaboration.
Questions:
@themeganotto
How do you approach or go about asking a brand or influencer to collaborate? Do you pitch them? Win them over? Charm them?
@danigmorris
How do you overcome the fear that collaborators in the same space as you are your competition?
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Are you holding yourself back? We are often limiting our own potential in ways we don’t even realize. But we’re going to show you how you can identify the areas in which you are blocking yourself or preventing yourself from reaching the next level.
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Amy Lacey and her company Cali’flour Foods are taking the food industry by storm. Long before I knew the person behind the product, I was a big fan. I’m all about feeling good about the food that we eat, and Amy’s food shows that you don’t have to compromise tasty food to be healthy. She’s so incredibly generous with her time and her wisdom, and she’s devoted to helping others launch their businesses as well.
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Guest Bio:
Amy Lacey is the founder of Cali’flour Foods. She believes that eating healthy should taste as good as it makes you feel. Most people are tired of sacrificing flavor for health. That is why she developed the first no mess, no-stress cauliflower pizza crust that actually satisfies your cravings so you can maintain your healthy lifestyle!
Amy is one of the 23.5 million people suffering from an autoimmune disease. After being diagnosed with lupus in 2010, she realized she needed to change her eating habits. With that in mind, she set out to recreate foods that no longer worked for her. She measured the success of the products by her inflammatory reactions and finally came up with healthy and delicious alternatives to some of her favorites. From that journey, Cali’flour Foods was born.
Amy is a national best-selling author of Cali’flour Kitchen and The Clean Switch. Her Cali’flour products have won numerous awards, have been featured on the Dr. Oz show, in Food & Beverage Magazine, GQ, and OK! magazine and as one of “Whoopi’s Favorite Things” on The View. Cali’flour Foods is a two-time Clean Eating magazine award winner.
Amy’s future business plans include working with budding entrepreneurs to develop and launch their food products and continuing to mentor girls and young women. When she is not hard at work, you can find Amy enjoying the great outdoors with her family. Amy lives in Melbourne, Florida, with her husband, two sons, and daughter.
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Every time we go to the next level, we’re faced with new problems. Except they’re not new problems, they’re the same problems dressed up a little fancier. In “The Big Leap” by Gay Hendricks, he talks about moving into your Zone of Genius, and that’s what I’m going to discuss today.
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Welcome back to Questionably Awesome! Today, Evans and I are going to be answering your questions around leveling up.
Questions:
@amanda_eads
Can you talk about imposter syndrome? "Someone will find me out" after promotion.
@gail_mitch_
How do I tell that voice that tells me "no one is gonna want what I have to offer" to shut up?!
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There is a huge difference between pressure and stress, but most people lump them together. One of them you should appreciate having, one of them you should avoid creating. One is going to help you produce, one is going to chip away at your productivity and your health. Pressure is the force that’s going to move you forward.
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Let’s talk about solving problems. Adrian Koehler is an expert in conflict resolution, and while he specializes in coaching for business, his tactics can be used in every area of your life. If you become a master of navigating conflict, it’s amazing what you are capable of doing and what opens up; you’re able to flow through life with a feeling of ease, without getting stuck in the conversations that slow so many of us down.
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Adrian Koehler is a leadership engagement expert and senior partner at the executive coaching firm, Take New Ground. He coaches executives and entrepreneurs in the art and science of leadership for themselves, their teams, and clients to create new, unprecedented results and experience fulfillment in their work.
He is the Founder and Senior Partner at Take New Ground, a leadership coaching, training and consulting firm based in Los Angeles. TNG partners with select executives and organizations to get the results they want by creating the culture they need. He is the co-host of two engaging podcasts: Raising The Bar with Drybar Founder Alli Webb and The Naked Leadership Podcast with TNG Sr Partner Dan Tocchini.
Drawing on his background in philanthropy, ministry, activism, and medicine, Adrian thrives in the extreme environments and finds comfort in difficult conversations—in fact, his passion for human performance has taken him around the globe, serving people in times of crisis, transformation, and stalemates. Over the last decade, Adrian has trained and developed leaders at NIKE, Virgin Hyperloop One, Jeni’s Ice Cream, Herschel Supply Co., Oprah Winfrey Network, Gavin DeBecker & Associates, Siegel & Gale, UCLA and elsewhere.
Prior to his work as an executive coach, Adrian was the founding executive director of The Cornerstone Project, a grant-giving foundation that supports positive life transformation and spiritual reconciliation for the incarcerated and those with criminal histories. Before moving to Los Angeles in 2005, Adrian worked as a pediatric intensive care specialist at Children’s Memorial Hospital in Chicago. He has also served as a pastor and community organizer at Mosaic LA and founded serveLA, Mosaic’s community dedicated to holistic development for the marginalized and vulnerable in Los Angeles. He received a Bachelor of Science in Nursing while playing football at Millikin University. Adrian resides in the heart of Hollywood, Los Angeles with his two children, Scout and Charli.
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So often we think that once we reach the next level of our life, all of our problems will just go away—but we know that’s not the case. With every new level comes a new devil, and you have to resist the temptation to shrink back down. It’s important to be present with what we have while also remaining open to the fact that there is more available to us.
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Welcome back to Questionably Awesome! Today, Evans and I are going to be answering your questions around taking a leap of faith.
Questions:
@jourdanalysse
How do you eliminate feelings of resentment and rise above without suppressing them?
@khillrocks
When you're starting a new brand how do you find your support tribe?