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Let’s talk about something that’s going to help you make more sales. If you own (or aspire to own) a business, if you want to make more money, if you sell anything (and even if you have a job), this advice is for you.
The number one problem we’re seeing people run into in their business is missed launch goals, missed sales goals, or just a complete lack of sales. When we dissect each of these scenarios with our coaching clients, what we’re seeing is this: people are rushing the process. They don’t spend time developing relationships with their audience. There are two ways you can nurture your audience and slow down your process to turn each “no” into a “yes”.
Build a nurturing sequence. Start with “nice to meet you” and lead people into a list that you own – typically an email or text list. Doing that requires them to agree to open up a relationship with you, but that’s just where the work begins. Now you have to earn their trust and develop the relationship. Give them so much value that eventually they’ll realize if this is what you’re giving away for free, what you have behind the paywall must definitely be worth it.
Or you could create a manual exchange. Make sure you show up consistently enough, with enough value in between “nice to meet you” and “would you buy my product?” by creating a private group. You can do this through Clubhouse, by hosting a weekly Zoom call, or Instagram and Facebook Live. When you nurture your audience regularly and recognize them, they will go along with whatever you do.
You may say, “I’m already doing all of this!” and that may be true, but if you aren’t seeing the results you want yet, you’re probably still going too fast. Remain patient and recognize that the marketing game is going to require more from you every day. Give people what they want and need and they will come to trust you. And when they do, that’s when you’ll get the “yes” you’re looking for.
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We’ve all had experiences where we feel connected to things beyond ourselves. And if you’ve ever made a decision based on those feelings, chances are the results turned out well. Laura Day is an intuitive coach that helps people learn how to unpack those intuitions and understand them better so that they can harness them in their daily life. We discuss how to engage your intuition, how feelings can lead us down the wrong path, and using intuition to guide your actions.
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New York Times bestselling author Laura Day has spent nearly four decades helping individuals, organizations, and companies harness and develop their innate intuitive abilities to create profound change. Newsweek magazine calls her “The $10,000-a-Month Psychic,” adding “When business people need a crystal ball, they turn to consultant Laura Day, the ‘intuitionist.’” The Independent dubbed her “The Psychic of Wall Street.” A-list Hollywood stars and Wall Street executives praise her ability to predict future events – including the 2008 recession – with astounding accuracy. As Brad Pitt has said, “I believe in the gut, and I believe in Laura Day.”
Laura’s work has helped demystify intuition and bring it into the mainstream. In her workshops and presentations, she demonstrates the practical, verifiable, and sometimes astonishing uses of intuition in the fields of business, science, medicine, and personal growth. Laura has trained thousands of people and companies to use their brains, perceptions, and “sixth sense” in effective ways to realize their goals. She is the author of six bestselling books: Practical Intuition, Practical Intuition in Love, Practical Intuition in Success, The Circle, Welcome to Your Crisis, and How to Rule the World from Your Couch.
Laura has been featured in publications that include Newsweek, New York magazine, The Independent, Bottom Line, Cosmopolitan, Marie Claire, Stella, Forbes, and People.
She has appeared on numerous TV networks and programs, including CNN, Fox News, Good Morning America, The View, Extra, and The Oprah Winfrey Show.
For more information, please visit: www.practicalintuition.com.
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Welcome back to “Questionably Awesome!” Today, Evans and I answer your questions about finding your first client and balancing masculine and feminine energy.
Jodi Katzin asks: “I have worked with a few business coaches and still am having trouble getting that first client! I work so hard on my posts but, with a small following and the algorithm, I don't know how many eyes are actually landing on them, so I get discouraged easily. I guess my question would be if there are ways outside of social media to get things off the ground.”
Bailey Barcellos asks: “How do you balance the masculine ‘get it done’ energy with feminine energy when running a successful business!?”
Review:
Fido Fizzy
I love how Lori truly wants to help and serve her listeners. The variety of content she produces is amazing and I love how vulnerable and real she is. It’s inspirational to see her and Chris showing #relationshipgoals in their episodes. Thanks for serving!
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Some of you might have something holding you back that you don’t even know about. It’s deeply rooted in your subconscious and it’s stopping you from achieving what you want in life. That thing is a hidden fear of success. It might sound funny at first, but it’s a very real fear that many people experience. But, how do you squash that fear when you might not even be aware it exists?
The first step to getting over a fear of success is understanding what it is. Deep down, the fear of success is usually just the sum of many micro-fears of change. How will your life change if you succeed? How will it be better — and how will it be worse? The truth is that you will lose some things when you reach your goals, even before, on your journey toward them. Friends may be jealous. Family may question your skill set. You have to weigh these against everything else you stand to gain and have gained already.
There are a few things holding you back:
It’s possible to work around all of these. More than fear of change, we should be afraid of staying the same. In hindsight, it will be impossible to imagine ever staying in your life the way it was. We should always be growing and adapting.
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I grew up looking up to Gabby Reece and, after this interview, I guarantee you will too. She’s the epitome of the ultimate athlete. Our conversation today is one of my favorite topics: overcoming mental challenges. She talks about so much, from learning to embrace the “suck” to creating mental wins out of the challenges in life in order to make your life more fulfilling and meaningful.
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Guest Bio:
Gabrielle Reece is not only a volleyball legend, but an inspirational leader, “New York Times” bestselling author, wife, and mother. The former professional beach volleyball player and Nike’s first female spokeswoman is the definition of both athleticism and beauty. Creator of HIGHX®, Co-Founder of XPT®, and Executive Member of Laird Superfood®, Gabby is dedicated to building and leading health and fitness methods.
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Let’s talk about failure. I have seen it all when it comes to what’s stopping people from doing the things they know they want to do in their hearts. Many people are afraid of looking stupid, putting themselves out there, or not knowing what to do next, but failure is not only impossible to avoid, but also the fastest way to place yourself on a winning streak. You just need to know how to learn from it.
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Welcome back to “Questionably Awesome!” Today, Evans and I answer your questions about building a team and finding your passion.
Kelley Tyan asks: “I'm in the network marketing space as a health coach. I'm looking to build my team with strong business-minded people. How do I market this on my social? I've been coaching women in the health and fitness space for 15 years and I think people are intimidated to think they have to have my experience, but I know that's not true. How can I draw more people to my team?”
Bethany Kochan asks: “Finding my passion. That's what has me stuck and often feeling unmotivated or undisciplined. I want financial freedom but don't want to do something just for that. I want to be excited about it. 💜”
Review:
HeatherForTheWin
It’s Like She’s in My Head!
Alright! Enough is enough. Whenever I’ve had a rough day, I open this podcast and the show speaks directly to me and my specific challenges! It’s like Lori has been chilling in my brain all day, sipping on a Lite Pink, listening to my issues, and then records EXACTLY what I need to hear. It’s insane. I’ve been following Lori for some time now and while I’ve always loved her content, I’m in a season now – as a business owner – where I feel more in alignment with her message than ever before. Thank you for showing up every day. You’re doing so much good and pushing me through mental roadblock after mental roadblock. Keep it up and thank you!
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All of the answers you are seeking in your business are likely already present in your network. Your network is one of the simplest and most powerful things you can tap into – and you’re not getting enough out of it.
When you run into a problem that you don’t have the answer to on your own, start asking yourself: “Who do I know that might know about this?” If no one comes to mind immediately, dig a little deeper: “Who do I know who I don’t know what they do?” Of all the people in your network, you probably don’t know exactly what skills most of them have.
If you want to truly tap into the power of your network, try this exercise: grab a pen and a sheet of paper, and pull out your phone. Go through your social media friends and ask yourself: “Who is in my network that can help me reach my goals?” Go name by name, down the list, and write down every person who may be a valuable resource for where you want to go. This will instantly make you realize how powerful your network is – as well as give you a list of people to reach out to in order to speed up your journey.
You’re closer to your dreams than you think, but in order to get there you have to become an unapologetic asker.
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Self-esteem is a major factor in a person’s success. That doesn’t mean you have to feel good about everything that you do. You just need to have the confidence to try. So much of our self-esteem is shaped in childhood, which makes it especially important to instill that confidence in kids early on. Jack Canfield and Miriam Laundry are both experts on enhancing self-esteem in children (as well as adults). Together, they co-authored the book “I Can Believe in Myself,” which helps children turn the words “I can’t” into “I can!” Whether you have kids and want them to be confident, you struggle with confidence yourself, or you’re interested in writing and publishing a children’s book of your own, these two have a wealth of knowledge that you’re sure to find value in.
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Jack Canfield is the co-creator of the #1 New York Times bestselling “Chicken Soup for the Soul” series, including “Chicken Soup for the Kid’s Soul” and “Chicken Soup for the Preteen Soul.” He started his career as a teacher in Chicago Public Schools and later went on to become an expert in the area of educating teachers and parents about how to build and maintain high self-esteem in children of all ages. He is also the co-writer of “100 Ways to Enhance Self-Concept in the Classroom” and “Self-Esteem in the Classroom: A Curriculum Guide.” He also recently published “The Big, Bad Bully,” which he co-authored with Miriam Laundry.
Jack is the founder and chairman of The Canfield Training Group in Santa Barbara, California, which conducts workshops and training on how to achieve greater success in every area of your life. Their teachings are based on his bestselling book “The Success Principles: How to Get from Where You Are to Where You Want to Be.” You can learn more about his work at www.JackCanfield.com.
Miriam Laundry is a sought-after speaker at schools nationwide. She is the author of five children’s books and co-authored “The Big, Bad Bully” with Jack Canfield in 2019. Inspired to help children believe they CAN, she organized an international effort in 2014 that secured her a Guinness World Record™ – and hasn’t stopped since. More than 100,000 children and adults participated in this record-setting event, with the purpose of promoting positive mental health. Her books have also received numerous awards including a Mom's Choice Award and a Readers Favorite International Award.
Miriam seeks to continue inspiring people to believe in themselves – and, now, shares her expertise by mentoring and teaching new, aspiring children’s book authors and helping them fulfill their dreams. You can learn more about her work at www.MiriamLaundry.com.
Miriam lives in the beautiful Niagara Region in Canada with her husband and four children.
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Corey Phelps is the founder of Cultivate by Corey, a fitness-focused brand offering in-person classes and online courses. When COVID struck, she had to pivot fast and recenter herself, which led to her opening a new brand in her company: the Amplify Her Collective. In this coaching call, we explore the importance of finding mentors, how to build teams that invest in your vision, and extending your reach without sacrificing your core values.
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Guest Bio:
After 11 years of teaching and coaching women on nutrition, exercise, and lifestyle inside the Cultivate by Corey brand, from in-person classes at her studio to online courses and programs, there was something else brewing for Corey. In 2020, when the world shifted in unthinkable ways, so did Corey’s business and priorities. She felt a tap on the shoulder and stepped into the online space in a new way, supporting women in building and growing their businesses. What started as impromptu calls and presentations to a group of women needing support in learning the ins and outs of online business has transformed into a larger mission to support women in creating an unwavering belief in themselves, their capacity to build financial freedom, and having a personal life of their dreams (friends, kids romance all of it).
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I can’t stop talking about networking lately – and for good reason! If you want to grow, if you want to feel connected, you’re going to need powerful relationships and a strong community. I’m going to share insights you can use to extract the maximum value from your network and do what humans are meant to do: help each other and make connections. I want you to hone in on your network and build it in a way that serves your life.
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Welcome back to “Questionably Awesome!” Today, Evans and I answer your questions about moving on from a job where you feel stuck.
Janine Reader asks: “So stuck with my job! My heart wants more!”
Review:
Amanda Polick
Espresso-like jolt of motivation
Sometimes you just need a little gut punch to keep moving towards your dreams, and Lori gives you that and more. The way she hones in on a specific topic and delivers massive value in under 20 minutes continues to blow me away. The combination of inspiration and empathy is why I keep coming back. Highly recommend!
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This year, we built what we knew we were going to need as a couple. Both of us are diving into new businesses, and we knew that if we didn’t make ourselves a priority, we would end up on the backburner. So we set up a couples’ mastermind where we went on dream date trips and we started tracking what matters most to us. Those simple things have made such a difference in keeping our relationship on the forefront, and that most recent trip completely shifted our energy.
If you need to make sure you’re setting time to do the things that are most important to you, but don’t feel urgent, you need to take these two points to heart:
As counterintuitive as it may seem, there are times when stepping away from your business or your work is the best thing you can do for your productivity and inspiration. You need to be changing up your energy to inspire you to do things at a new level. Switching things up doesn’t always feel good at first – in fact, it can feel very uncomfortable. But doing so opens up space for new opportunities.
Routines are powerful, but they can also get you stuck. You have to remind yourself why you are doing what you do, what you are working towards, and what levels there are ahead.
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Never leave money on the table again….5 numbers you need to know.
https://mailchi.mp/tbproject.us/5-numbers-you-need-to-know
Is a Money Mapping Session right for you? Learn more here.
https://www.bridgetteboucha.com/money-mapping-session
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Bridgette Boucha is someone near and dear to me. She helps me grow and expand my business in all the right ways. As part of my CFO, she helps me dial in my goals, manage my money, and grow both the vision of my company and me as a person behind it. I don’t know what I would do without her and her incredible team, and after hearing this interview, you’ll wonder how you ever survived without her too.
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Bridgette is a seeker of expansion. As a former corporate CFO turned CFO for entrepreneurs, she brings a unique style, voice, and methodology to help you run a profitable e-business while living a fuller life.
She and her team provide proven, sought-after strategies that she used to scale her latest business to multi-six figures in just five months during the global pandemic. Her soulful, energetic approach to numbers is refreshing to the heart-centered entrepreneurs she serves.
You can find her enthusiastically speaking, mentoring, educating, and empowering others through her online communities, programs, and courses designed with just the right amount of woo-woo and woo-hoo for next-level leaders.
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How do you manage your motivation? Even as naturally motivated people, we still have days where we wake up feeling no motivation to build a business, work out, or do anything. Even if you’re not naturally motivated, that doesn’t mean you won’t see success, and just because you don’t wake up motivated doesn’t mean there aren’t ways to turn things around. Whoever you are, own it, and implement the tools we’re going to share with you to manufacture motivation whenever you need it.
So many things can affect your willpower and motivation: your sleep, what you eat, how much you exercise, or just your levels of stress. There’s so much going on at any given time and you have to take inventory of it all. Try to mitigate the pain points where you can.
The first thing to do every day is shift into gratitude. Ask yourself, “What are three things I’m grateful for and three things I’m excited for?” These can be hard to answer when you’re feeling down or unmotivated, but that’s when answering them is most important.
It’s OK to feel a certain way and shaming yourself for not feeling motivated isn’t helpful. You feel the way you feel, but you can still make choices from that place. Giving up will only make you feel worse in the long term.
You have control over your destiny, over your mood, and over your motivation. Starting off on the wrong track never has to determine your day. Use these tools and get yourself going again.
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We can do so much more when we learn to be brave. Bravery isn’t as simple as not being afraid; it’s about not letting fear hold you back from doing what you need – or just want – to do. When fear keeps us from living as our truest self or following our life’s desires, it can prevent us from being who we’re supposed to be. We all want to be a little braver and there’s nobody better to show us how than Sarah Pendrick.
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Sarah Pendrick is the founder of GirlTalk Network – a women empowerment and lifestyle brand – and the creator of GirlTalk Foundation, a 501c3 that gives back to younger generations. She is a sought-after mentor, host, author of the book “Beautifully Brave,” and creator of the women's empowerment and self-development event GirlTalk Festival.
Sarah has dedicated her life to supporting people in living bravely as their true selves, teaching them to believe in their gifts so that they can fill their lives with abundance, love, and complete awareness of their worth. She's been featured in Forbes, NBC, “The Doctors,” E!, and Entrepreneur, and was called an “iconic woman creating a better world” at the Women Economic Forum. She has spoken on stages all around the world.
She lives in Manhattan Beach, California with her husband, Josh, and their fur baby, Titan.
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As a lawyer and fellow passionate entrepreneur, Andrea Sager knows, first-hand, how much blood, sweat, and tears goes into building a brand that is both meaningful and uniquely yours. She also knows the importance of protecting it. She left bigwig law and founded a full-service law firm specifically designed to provide affordable legal services for small business owners like you. She makes business law fun – who knew that was possible? You’re going to get so much value from her.
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Questions can be a powerful tool for leveling up in every aspect of your life. As they say: “Ask better questions, get better answers.” We’re going to talk about one question we each use as a tool in order to better our lives and our businesses.
For Chris, his goal is to be as fit as he can be this summer. To make sure he hits this goal, he had to develop some tools. One of those tools was asking himself this question before every decision: “How will this make me feel in one hour?” We make so many decisions hoping for instant gratification, but thinking an hour ahead is just far enough out for you to realize whether it’s something you truly want or something you’ll regret.
My question that I ask myself is: “How can I look at this differently?” We experience discomfort on a daily basis, but we rarely think about why we’re feeling that way or what it might be telling us. Often when we’re feeling fear, it’s actually a sign that we’re in an area with opportunity for expansion and growth. When there’s no problems and no fear, there’s no way we’re ever going to get better.
If you ask yourself these two questions purposefully and intentionally, you will make exponentially better decisions and see a wider set of opportunities. These two questions can change your life.
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Catherine Gray is truly an angel. The founder of She Angels Investors, she’s dedicated to leveling the playing field for female entrepreneurs since they are historically underfunded and underrepresented. Every venture in which she invests is working toward the greater good. We talk about investing, funding women, and creatively raising money.
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Catherine Gray is a producer, author, TEDx speaker, host of the “Invest in Her” podcast, the Founder of She Angel Investors, and Co-Founder of non-profit She Angels Foundation.
Her focus is always on empowering female entrepreneurs. Her passion is to utilize her multimedia platform to fund women and level the playing field since women are severely underfunded.
Currently, her dream project is producing a new original series for television called “She Angels.” It covers the exciting journeys of the female entrepreneurs who win funding and mentorship at the She Angels Pitch Fest. She Angels is creating a global initiative to fund women around the world.
She also produces and hosts a popular podcast “Live Love Thrive” and just launched a new podcast called “Invest in Her,” to discuss ways to accelerate the funding of women and provide resources and inspiration to our listeners. It features both female founders and funders! It is distributed on Apple, Spotify, iHeart, and wherever you listen to podcasts.
She has produced several award-winning films including the very first documentary film about gay marriage called “I Can't Marry You.” Narrated by Ellen DeGeneres's mom, Betty, the film aired on PBS in more than 60 cities nationwide. She also co-produced several documentary films for the LOGO network, which led her to start her own production company called Showbiz Shorts (aka Corp Shorts), and now her most current endeavor, 360 Karma Productions.
She Angels is my multi-media platform that creates everything from films and shows, to game-changing events to empower women such as the Live Love Thrive Conferences, podcasts, and the She Angels Pitchfest and TV series. Pitchfest is a collaboration with the city of West Hollywood, CA.
After 15 years, she left her position as the top producer of Miami’s cable television advertising to become Vice President of Advertising for the first-ever gay, cable network and decided from that day forward that all of her ventures would be working on projects for the greater good.
Her favorite quote is from Mahatma Gandhi: "Happiness is when what you think, what you say, and what you do are in complete harmony." She also believes strongly in the Dalai Lama’s quote, “The Western women will save the world.”
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The biggest battle you can fight in life is the one within your mind. If we can overcome all of the different thoughts and emotions that come with setting and pursuing our big, lofty goals, we can do anything. According to experts, winning is 80% mindset and only 20% skill. That shows us why this is where all of your energy should be going. When we master our minds, we master the game of life.
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What do you do when you and someone close to you – a friend, a business partner, a spouse – are in two different seasons? Sometimes you’re going to find yourself working closely with someone who’s in a different mode of life than you, so you’ve got to learn how to make the most of it.
First and foremost: honor whatever season you’re in. Whether you’re in a season of resting or a season of pushing, you are only going to hurt yourself if you fight against it. Those seasons are not going to last forever, so just remember that the best thing you can do for your success is to take care of what you need in the moment.
Don’t be afraid to ask for what you need. Tying back to that first point, if someone asks for something from you that would require you to dishonor your needs, you need to make that clear. In return, ask for what you need. Find some common ground, make your needs clear, and be willing to take different approaches to get where you want to go.
You need to make sure that you’re communicating your long-term goals. When you see the overall vision and know that you’re both working towards it, you’ll be more forgiving of the ebb and flow it takes to get there.
You also should find other people in the same season as you. It can get lonely when all of the people near you seem to be in another mode, so seek out those going through the same thing so that you can fuel each other up however you need to.
When you find yourself in different seasons with friends, a romantic partner, or a business partner, it can actually lead to great things. Follow these tips and you can accelerate your season, creating a win-win situation for everyone.
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Kareen Walsh is a brilliant strategist. Some people are dreamers with a huge vision to create something game-changing. And then there are people like Kareen who take the vision and say, “How do we make this happen?” She hit the glass ceiling at age 22 and saw that the path she was on didn’t lead to where she wanted to go. Her response? Leaving her successful career behind and applying the skills she had acquired into something that truly lit her up. These are the four steps she uses to help you create strategic alignment in whatever goals you’re working on.
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Guest Bio:
Kareen Walsh: Startup Advisor and Investor. Serial entrepreneur. Executive coach. Author. Podcaster.
She is the CEO and Founder of Revampologist, LLC, a seven-figure boutique consulting and coaching company. She has over 17 years of entrepreneurial and executive experience leading and advising industry leaders. Her unique approach to her service-based business is to shine a lens on people, process, and technology, all while maintaining a hyperfocus on leadership to help businesses scale.
Clients include trillion-dollar companies like BlackRock, Groupon, and Broadridge, as well as numerous startups preparing to launch. She has built her seven-figure business by helping source the expertise her clients need and coaching leaders on how to align what they love with what they do – and monetize it! She believes that if you are not growing as a person, then your business won't grow either. Her books “Lead with Value” and “Be a Badass,” along with her podcast “Your Badass Journey” share her methods of personal and professional growth with the world.
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Lily Laurore is the founder of Sage & Onyx Soapery. She makes hand-crafted body, bath, and hair products from natural oils and ingredients. Her products are fun, they make you look and feel good, and they make you happy. She has a love of chemistry which first led her to the military and, eventually, pharmacy tech work. That’s where she fell in love with making soaps, which she now does full time. We talk about getting over the fear of growth and finding balance.
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Lily Laurore combines her love of chemistry and art to create luxurious products with natural ingredients, offering an array of handcrafted body care items that will comfort the soul, delight the skin, and appeal to the eyes.
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It’s really easy to neglect our relationships when going after our big dreams. When I was writing my book “A Tribe Called Bliss,” I did a ton of research on what makes people happy. What is this place called bliss that we all strive for? Is it even worth striving for? Happiness is great, but it’s important that we don’t deny ourselves the full range of emotions just because we want to be happy. And one of the best ways to cultivate those emotions is through meaningful relationships.
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Welcome back to “Questionably Awesome!” Today, Evans and I answer your questions about proving your worth and finding balance between business and family.
Erin Kennedy asks: “How are you successful in achieving balance? I understand the notion of having to go all in and go hard and I love it, but I have a one-year-old and, now, I feel like I've bit off more than I can chew. I need to be there for my family, but I also want to grow this business.”
Keri Lintner asks: “How do I prove the value of my worth to a company or person that doesn’t understand my profession or business ? What are the key-points to share in an elevator pitch?”
REVIEW:
Doom Doctor
Lori inspired me to start my business!
Lori inspired me to start my business, Law of Attraction Tribe. Lori is so motivating and always seems to know exactly what obstacle I’m trying to overcome and gives advice to get me over the hurdle. Whether you're an entrepreneur or not, you will feel inspired and energized after each episode.