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Earn Your Happy

Find your purpose, build your network and make money doing what you love with Earn Your Happy, a motivation-packed podcast! You’ll think bigger, dig deeper and gain the confidence to go for your (world dominating) goals. Each week, learn how to get to the next level personally and professionally with host Lori Harder, best-selling author, investor, multi-passionate entrepreneur, and founder of the female funded beverage company Lite Pink, for which Lori raised over $2 million through the strong network she has built. Lori will give you a vulnerable, behind-the-scenes look at the challenges of growing a business, the toll it can take on your relationships and mental health, and how to support yourself through it all so you can reach your massive goals. Be mentored through your earpods on the topics of starting and scaling a company, building a personal brand, manifestation, boundaries, money, fear, relationships and taking the next big leap in life. Get the inside scoop on who you need in your circle, how to find them and the lies you need to stop believing to be successful. You’ll laugh, cry and feel like you’re not alone in the journey. Follow Lori @loriharder on Instagram for more inspiration and behind-the-scenes of how she is building Lite Pink.
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Now displaying: May, 2022
May 31, 2022

I wanted to have a conversation with Chris about what’s really going on in this uncertain economy, what he thinks is coming in the future, and how we can prepare ourselves so that we don’t experience a repeat of 2008/2009 when we had to start over from scratch. So many of us are scarred from The Great Recession, but the reality is that the majority of news outlets rely on fear mongering techniques, which just make people freeze in fear. In today's episode, Chris explains how we’ve ended up in this rapid inflation situation, why a recession is usually a self-fulfilling prophecy, and three ways that you can bulletproof yourself for whatever’s coming down the pipeline. 

 

IN THIS EPISODE, WE TALK ABOUT:

  • Navigating negative propaganda about the economy 
  • Debunking myths about economic recessions 
  • Taking a critical look at your monthly spending habits 
  • Ideas for how to create a new income stream
  • Why we always suggest having a 12 month reserve in your savings account 
  • The single thing that will set us apart from having another ‘08/’09 situation 

 

RESOURCES

  • Text BULLETPROOF to 310-421-0416 to get VIP early access to Chris’s new course. 
  • Sign up for The Spritz newsletter at litepink.com!
  • Text PODCAST to 310-496-8363 for updates and a chance to be featured on the show!

 

CONNECT WITH LORI

Follow Lori: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business

 

CONNECT WITH CHRIS

Follow Chris: @chriswharder

Visit Chris’ Website: https://chrisharder.me 

Listen to The Chris Harder Show

May 30, 2022

I’m joined by VC-backed startup operator, angel investor, author, and podcast host Stef Caldwell. She’s a champion for not just getting women a seat at the table, but actually helping female-owned businesses build their own tables. We talk about some of the reasons why women don’t pursue their big ideas, why she’s so passionate about closing the gender wealth gap, and tips for how to take that first step to starting your business. Stef breaks down the different fundraising options available for entrepreneurs and what to do when you’re feeling lost in a conversation where people are using industry jargon. We also touch on the rise of conscious VCs who believe in creating space for founders to be successful on their own terms and why that shift is so important. 

 

IN THIS EPISODE, WE TALK ABOUT:

  • How Stef landed in the FinTech industry 
  • Examples of how you can make every dollar you earn work for yourself
  • The first step to opening up the conversation around fundraising and connecting with the right investors 
  • The link between your energy and the opportunities you attract
  • Tips for how to collect data and get started with your dream business 
  • What to do if you want to fundraise, but don’t feel like you have the network 

 

RESOURCES

  • Thanks to Bombas for supporting Earn Your Happy. Go to bombas.com/lori to get 20% off your first purchase. 
  • Thanks to Issuu. Sign up for a premium account and get 50% off issuu.com/podcast and use promo code LORI. 
  • Sign up for The Spritz newsletter at litepink.com!
  • Text PODCAST to 310-496-8363 for updates and a chance to be featured on the show!

 

CONNECT WITH STEF

Follow Stef on Instagram: @bystefcaldwell 

Listen to PM School  

 

CONNECT WITH LORI

Follow me: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business

 

ABOUT STEF

Stef Caldwell is a personal development author, vc-backed startup operator and angel investor who specializes in helping start ups & high-growth companies develop and generate revenue in new and existing sales channels. Stef has a proven track record in breaking into and closing business at the highest levels of F500 companies and commercial markets. Stef has expertise in developing strategic executive relationships, and negotiating complex deals, making her an asset to business development teams charged with building new revenue channels from scratch within aggressive timeframes and/or optimizing existing channels. 

 

Since childhood, when she wrote a letter to the White House about race and class discrimination in her third grade classroom, she's been focused on how she can make an outsized impact & make the world a more equitable place for all. The culmination of a lifetime of focusing on how to make the world a better place translates directly into her work as an author, investor and mentor to women consumer and tech. She is the author of ManifestHer - The Ambitious Woman's Guide to Getting Unstuck, Navigating Ambiguity and Manifesting Your Biggest Dreams, which was published in Fall of 2020 and received praise from Best-Selling Authors Kim Scott (Radical Candor), Amber Rae (Choose Wonder Over Worry), Lori Harder (A Tribe Called Bliss) & Team USA Gold-Medalist, Lauren Doyle.

 

By day, she is the Head of Business Development & Partnerships at CircleUp, a top FinTech company using Al to make venture capital more equitable & scaling access to capital to epic entrepreneurs so they can thrive. Their top performing venture fund is both diverse (>50% female founders & >35% minority founders) and has achieved top performance marks.

 

By night, she is the host of PM School Podcast, an inspiring, "how I'm building this" style podcast inspiring the next generation of women entrepreneurs by bringing them behind the scenes with inspiring founders to hear the stories of how they ideated, started, capitalized and scaled their businesses.

May 26, 2022

My friend and incredible entrepreneur Kim Perell coined the term ‘the execution factor' and it’s a concept that I’ve been coming back to a lot lately. I’ve realized that the reason why so many of us don’t execute on our desires and purpose is because we're not clear on what we actually want. We have too many things on our plate and we haven't learned how to set up our schedule  and make time for the actions that actually move the needle. When I’m feeling stuck, I ask myself what is one thing I could do right now that would start to give me a sense of purpose and make me feel like I’m moving forward? In today’s episode, I share my accountability game plan and how I tune back into my goals when I’m feeling out of alignment. 

 

IN THIS EPISODE, WE TALK ABOUT:

  • How I feel when I’m not making progress on my goals 
  • My plan to make sure that I hit all my writing deadlines for my upcoming book 
  • Discovering different areas of your life where you might need to make a small adjustment so that you stay on track 
  • Staying focused when your to-do list feels overwhelming 

 

RESOURCES

 

CONNECT WITH LORI

Follow me: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business

May 25, 2022

One of the biggest questions that I get asked is why we chose the direct-to-consumer (DTC) route instead of getting on the shelves of major retailers. In today’s episode, Lauren and I talk about the benefits of being DTC, how we collect data and insights about our customer base, and how we’ve harnessed the power of social media to build the Lite Pink brand before we even launch. Being able to connect to our followers and build relationships in the DMs has been an invaluable tool, especially with all the delays we’re facing. We discuss how to convert social media comments into sales and create a community of people who truly align with your brand. We also share our major takeaways from working in new and uncertain environments. 

 

IN THIS EPISODE, WE TALK ABOUT:

  • Exciting Lite Pink updates 
  • Learning that you can still move forward and make decisions even when you don’t have all the answers 
  • How social media has helped us generate buzz and create the identity of Lite Pink 
  • The advantages and challenges of both DTC and launching in retail 
  • Creating organic reach on social media 

 

RESOURCES

  • Sign up for The Spritz newsletter at litepink.com!
  • Text LITE PINK to 310-496-8363 with your questions or topics that you want us to cover in future episodes!

 

CONNECT WITH LAUREN

Follow Lauren: @thelivelylo 

 

CONNECT WITH LORI

Follow me: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business

May 24, 2022

There’s a balance between coasting and enjoying life, but also doing things that stretch you and get you out of your comfort zone. Chris and I talk about some ways that we’ve been switching up our energy, doing things that make us grow, and setting us up for success when it comes to reaching our goals. We discuss the difference between intentional and unintentional discomforts, and what we do to stay proactive about unintentional discomforts like burnout and weight gain. Plus, Chris shares details about his newest course that’s going to help support you in this transitional economy that we’re in right now. 

 

IN THIS EPISODE, WE TALK ABOUT:

  • Why intentional discomfort is actually a great thing
  • How our podcasts keep us uncomfortable and push us to have conversations that expand us 
  • Starting with small changes and goals 
  • Confronting where you’re choosing short term pleasure over long term happiness
  • The importance of committing to your goals before your environment tests you 

 

RESOURCES

  • Text BULLETPROOF TO 310-421-0416 to get on the VIP early access list to Chris’ new course!
  • Sign up for The Spritz newsletter at litepink.com!
  • Text PODCAST to 310-496-8363 for updates and a chance to be featured on the show!

 

CONNECT WITH LORI

Follow Lori: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business

 

CONNECT WITH CHRIS

Follow Chris: @chriswharder

Visit Chris’ Website: https://chrisharder.me 

Listen to The Chris Harder Show 

May 23, 2022

Connecting with other women in the alcoholic beverage space is so exciting for me, and I can’t wait for you to hear today’s conversation with Brittany Merrill Yeng, the Co-Founder and Managing Partner of Skrewball Peanut Butter Whiskey. We talk all about how she launched this brand with her husband, her approach to scaling, and what it’s like to build business relationships. Brittany shares how she’s learned to articulate her vision and point of view, even when people around her have doubts. She has a rock-solid mindset that has kept her focused on the path forward and grounded in her beliefs that everything happens for a reason. Listen in to hear more about how Brittany runs one of the fastest-growing spirit companies! 

 

IN THIS EPISODE, WE TALK ABOUT:

  • How Brittany convinced people that Skrewball was more than just another flavored whiskey 
  • Getting over the initial hurdles of finding distributors and getting into the beverage industry 
  • What Brittany would tell herself if she could go back to when she was first launching the business 
  • The best advice that she’s received from other successful CEOs
  • How Brittany and her husband’s personalities and skill sets complement each other 

 

RESOURCES

  • Thanks to Indeed for supporting Earn Your Happy. Go to indeed.com/happy to redeem a $75 sponsored job credit. 
  • Thanks to Storyworth for sponsoring today’s show. To save $10 on your first purchase, go to storyworth.com/lori.
  • Sign up for The Spritz newsletter at litepink.com!
  • Text PODCAST to 310-496-8363 for updates and a chance to be featured on the show!

 

CONNECT WITH BRITTANY

Follow her: @brittanymerrillyeng 

Follow Skrewball Whiskey: @skrewballwhiskey 

Shop and learn more about Skrewball Whiskey: skrewballwhiskey.com
 

CONNECT WITH LORI

Follow me: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business

 

ABOUT BRITTANY

Spearheading the fastest market rollout in the history of the spirits industry, Brittany Yeng, co-founder and managing partner of Skrewball Peanut Butter Whiskey, is a chemist, turned lawyer, turned spirits brand owner. Yeng was one to watch as she took her husband’s wacky idea of combining peanut butter and whiskey and turned it into a shelf-stable product and Hollywood favorite that reached national distribution in just one short year. An industry disruptor and a woman making waves in a male dominated industry, she is a highly educated woman juggling parenting while running a leading spirits company, creating a brand that goes beyond just whiskey. Skrewball is a lifestyle that is welcoming to all manner of weirdo, maverick and misfit that brings people together in a world of uncertainty. When Yeng isn’t taking over the spirits industry one bottle at a time, she enjoys spending time with her daughters and getting off the grid while traveling to far remote places with her family.

May 19, 2022

I’ve lost count of how many times I’ve listened to The Big Leap audiobook, but something new really sticks out to me each time I go back to it. I’ve been thinking a lot about Gay Hendricks’ concept of ‘Upper Limiting’ when you are about to step a giant step into something bigger. That’s when all of the inner saboteurs, self-doubt, and limiting beliefs come back in. I’ve realized that in order to quiet those voices, I need to fully immerse myself in my goal. I share how this idea has shown up in my religious childhood, my fitness competition years, my time in network marketing, and now as I’m getting ready to launch Lite Pink. I talk about ways that I’ve safe-guarded myself to stay on track and build the mental strength that it takes to make those quantum leaps to my dreams. 

 

IN THIS EPISODE, WE TALK ABOUT:

  • How to make sure that we’re always walking on the path of purpose 
  • What it looks like to be fully immersed in things that light you up
  • Creating an environment that supports your growth 
  • Confronting the areas of your where you’re self-sabotaging 

 

RESOURCES

  • Sign up for The Spritz newsletter at litepink.com!
  • Text PODCAST to 310-496-8363 for updates and a chance to be featured on the show!

 

CONNECT WITH LORI

Follow me: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business

May 18, 2022

We’re answering two listener questions today about navigating imposter syndrome and figuring out where to focus your energy. Lauren and I agree that imposter syndrome isn’t necessarily a bad thing一it’s actually a sign of growth and proof that you’re evolving. We talk about how we approach uncharted territory in business with a curious and confident mindset. We also discuss how we prioritize things on our to-do lists and why it's so important to write things out. One of our go-to methods is to map out our timelines, which helps us feel less overwhelmed with everything that’s on our plate. Plus, I break down exactly how to grow your revenue and audience at the same time. 

 

IN THIS EPISODE, WE TALK ABOUT:

  • How to embrace imposter syndrome
  • Figuring out the action item that is the path of least resistance to make sales
  • Staying flexible with where you spend your energy 
  • The #1 quality that I see in successful entrepreneurs  

 

RESOURCES

  • Sign up for The Spritz newsletter at litepink.com!
  • Text LITE PINK to 310-496-8363 with your questions or topics that you want us to cover in future episodes!

 

CONNECT WITH LAUREN

Follow Lauren: @thelivelylo 

 

CONNECT WITH LORI

Follow me: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business

May 17, 2022

Does your current routine match the standards that it takes to hit your life goals? What about your environment and the people that you surround yourself with? Chris and I have been noticing that there are gaps between where we want to be and where we currently are, and we’re discussing the tangible ways that we’re closing those gaps. I realized that I was giving myself a lot of space for excuses by working from home, so I’ve switched up my workflow and I’ve already noticed a major difference in my productivity. Chris is celebrating a weight loss milestone and shares how he got there by committing to his health goals. Send us a DM and let us know what you’re going to do 10% better for 10 days to get closer to your dream! 

 

IN THIS EPISODE, WE TALK ABOUT:

  • Why improvement isn't about working harder; it’s about working smarter and strategically 
  • Confronting where you’re self-sabotaging 
  • Evaluating what you can change in your surroundings and work routine to hit your target 
  • Making incremental improvements instead of doing the all-or-nothing approach 

 

RESOURCES

  • Check out the Transformation Church episode that I mentioned in today’s episode! 
  • Sign up for The Spritz newsletter at litepink.com!
  • Text PODCAST to 310-496-8363 for updates and a chance to be featured on the show!

 

CONNECT WITH LORI

Follow Lori: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business

 

CONNECT WITH CHRIS

Follow Chris: @chriswharder

Visit Chris’ Website: https://chrisharder.me 

Listen to The Chris Harder Show 

May 16, 2022

Lisa Bilyeu is one of the co-founders of the billion-dollar Quest Nutrition company, as well as the co-founder and president of Impact Theory Studios. In her new book Radical Confidence, she describes how she broke through her insecurities and self-doubt, pursued her entrepreneurial dreams, and built up her confidence in the process. The journey of going from homemaker to global business leader hasn’t always been linear, but Lisa shares how she’s learned to move through fear and strategize support around her growth. She gives us a peek inside her book, including a concept she calls emotional sobriety, and we discuss what it looks like to find lessons and empowerment in rejection. Lisa also talks about what she’s currently working through emotionally with the release of her book and why it’s so important to detach your self-worth from business outcomes. 

 

IN THIS EPISODE, WE TALK ABOUT:

  • What radical confidence means to Lisa 
  • A step-by-step guide for how Lisa creates her game plans 
  • Understanding your emotional threshold and upholding your boundaries 
  • Doing the prep work to balance out your mindset before heading into tough conversations 
  • Getting inspired instead of upset when you fall short of your goals 
  • What readers can expect from Lisa’s book 

 

RESOURCES

  • Thanks to Better Help for supporting Earn Your Happy. For 10% off your first month, go to betterhelp.com/lori
  • Big shout out to Avast for supporting the show. Learn more about Avast One at avast.com
  • Sign up for The Spritz newsletter at litepink.com!
  • Text PODCAST to 310-496-8363 for updates and a chance to be featured on the show!

 

CONNECT WITH LISA

Follow Lisa: @lisabilyeu 

Preorder Radical Confidence: radicalconfidence.com 

Listen to Women of Impact

 

CONNECT WITH LORI

Follow me: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business

 

ABOUT LISA

Lisa Bilyeu co founded Quest Nutrition, which grew 57,000 percent in its first three years. She is also the cofounder and president of Impact Theory Studios, a revolutionary digital-first studio that produces wildly entertaining original content focusing on themes of empowerment. Over the course of her career, Lisa has created a slate of content that has been viewed more than half a billion times, and she and her husband have built Impact Theory’s global audience to more than 7.5 million. As host of the digital series Women of Impact, Lisa conducts real, uncensored conversations with the most inspiring women. Her book, Radical Confidence, will hit shelves May 10th, 2022. Lisa lives in Los Angeles with her husband, Tom, and their two furbabies. She frikin’ loves her life.

May 12, 2022

I can really trick myself into being okay with being cozy and in a rut. It’s so easy to let your work blend into your entire day and give up some of your boundaries. Sweatpants and working in bed? We’ve all been there. I’ve recently switched up my routine to get back some energy and excitement when it comes to work, so I wanted to share with you some simple ways to infuse more joy into your workday. I talk about discovering new places to work out of, setting up reward systems, and giving yourself parameters for when you’re online versus out enjoying life. 

 

IN THIS EPISODE, WE TALK ABOUT:

  • New shared workspace models that I love 
  • Why it’s so important to set a start and stop time for your workday 
  • Things that are helping me be more productive 
  • Really recharging when I’m not working so that I can be fully present when I am 

 

RESOURCES

  • Thanks a Little Passports for supporting my show. Little Passports is offering new customers 20% off when you go to littlepassports.com/lori.
  • Sign up for The Spritz newsletter at litepink.com!
  • Text PODCAST to 310-496-8363 for updates and a chance to be featured on the show!

 

CONNECT WITH LORI

Follow me: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business

May 11, 2022

One of the consistent themes that I notice with the amazing entrepreneurs that I have on this show is their ability to confront their fears and believe that they’re truly meant for more than the status quo. Lauren and I are reflecting on that, plus talking about how we’ve learned to empower each other and play bigger with Lite Pink. We discuss learning how to fail forward, what it takes to expand your network, and how to create a work environment where employees feel supported to take risks. I share how I’ve helped Lauren build up her confidence and grow from an assistant to an A Player. We also touch on the role that mortality plays in our drive to create this legacy-building company. 

 

IN THIS EPISODE, WE TALK ABOUT:

  • What has helped me step up to the challenges of launching Lite Pink 
  • Detaching from feelings of self-doubt and unworthiness 
  • Connecting with people who are going to support you in upleveling 
  • Qualities that separate an A Player from a B or C Player 
  • Why leading from fear isn’t an effective and sustainable way to run a business 

 

RESOURCES

 

CONNECT WITH LAUREN

Follow Lauren: @thelivelylo 

 

CONNECT WITH LORI

Follow me: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business

May 10, 2022

We’re joined by our good friend Lindsey Schwartz of Powerhouse Women for today’s He Said, She Said! We each share one moment or event of expansiveness when we did something that felt either scary or irresponsible or unreasonable, but it became this moment that radically upleveled us. I talk about how back in 2009 when we were starting over again from scratch, Chris and I rented an apartment in a ritzy building in Minneapolis, even though it was tiny and out of our comfortable budget range. We wanted to be around people who were at the level we wanted to be at, and over our 18 months of living there, we made it happen. Lindsey talks about her decision to attend her first mastermind event and how she learned to make decisions based on what her future self would do. Plus, Chris touches on his decision to go all-in on his FinTech company and partner with someone who can help him get to his $100 million goal. 

 

IN THIS EPISODE, WE TALK ABOUT:

  • Getting yourself into the environments where people are at the level you want to be at 
  • Evaluating who you’re sharing your ideas with 
  • How to make the most out of networking events 
  • Asking bold questions and being transparent about numbers 
  • How to know when you’re dreaming big enough 
  • Why it’s good to sometimes feel like the least experienced person in the room 

 

RESOURCES

  • Sign up for The Spritz newsletter at litepink.com!
  • Text PODCAST to 310-496-8363 for updates and a chance to be featured on the show!



CONNECT WITH LINDSEY 

Follow Powerhouse Women: @powerhouse_women

Follow Lindsey: @llindseyschwartz

Visit the Powerhouse Women website: www.powerhousewomen.co

 

CONNECT WITH LORI

Follow Lori: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business

 

CONNECT WITH CHRIS

Follow Chris: @chriswharder

Visit Chris’ Website: https://chrisharder.me 

Listen to The Chris Harder Show 

 

ABOUT LINDSEY

Lindsey Schwartz is a best-selling author and the founder of Powerhouse Women. Fiercely committed to supporting other women, Lindsey invests her time in mentoring women and girls of all ages—from high achieving entrepreneurs to high school students. She’s also an investor in female-founded companies including beverage brand Lite Pink.

 

After seeing numerous women in her life stop short of pursuing their own entrepreneurial dreams because of fear and self-doubt, she saw the need for more honest conversations about the ups & downs of entrepreneurship in order to show women that they don’t have to have it all together to get started. From there, the Powerhouse Women community, annual event, and podcast were born, with the motto that we're not meant to do business (or life) alone! 

May 9, 2022

If you’ve listened to any of our recent He Said, She Said episodes, then you know that Chris and I are super into NFTs and investing in the Web3 space. There’s so much buzz around this next stage of the internet that I wanted to invite one of the leading women in cryptocurrency onto the show to break down the basics of NFTs. Lisa Mayer is an entrepreneur and philanthropist who is the founder and CEO of Boss Beauties, a women-led global initiative that creates opportunities for girls and women through cutting-edge collaborations. We discuss what NFTs are, how to get started, and what to consider when investing in one. Lisa also shares her top security tips and how to get involved with Boss Beauties mentorship.

 

IN THIS EPISODE, WE TALK ABOUT:

  • Women empowerment in this new digital space 
  • What it was like for Lisa to host an event in the metaverse 
  • How the original vision for Boss Beauties has expanded 
  • Selling out 10,000 Boss Beauty NFTs in 90 minutes 
  • Why Lisa believes that NFTs are here to stay 
  • How to make money with NFTs 
  • Top resources for buying and selling NFTs 

 

RESOURCES

  • Thanks to Indeed for supporting Earn Your Happy. Go to indeed.com/happy to redeem a $75 sponsored job credit. 
  • Shout out to Jenni Kayne for sponsoring the show. Get 15% off your first order at jennikayne.com and use my code LORI at checkout. 
  • Sign up for The Spritz newsletter at litepink.com!
  • Text PODCAST to 310-496-8363 for updates and a chance to be featured on the show!

 

CONNECT WITH LISA 

Visit Boss Beauties website: bossbeauties.com 

Follow Boss Beauties: @bossbeautiesnft 

Follow Lisa: @lisamayer 

 

CONNECT WITH LORI

Follow me: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business

 

ABOUT LISA MAYER

Lisa Mayer is an entrepreneur, philanthropist and Founder & CEO of My Social Canvas and Boss Beauties. Born and raised in CT on a small family farm, it was there where she first learned about entrepreneurship and the value of hard work.

After working for edtech startups early on in her career, Lisa left the Silicon Valley scene to pursue her passion to help elevate young women through mentorship and social entrepreneurship. In 2012, with this vision she created My Social Canvas.

Lisa’s mission to equip young women with mentorship programs has impacted thousands of high school and college-aged girls all over the world spanning across 15 countries and over 400 educational institutions. Her work has been featured in Forbes, ELLE, on Bloomberg Live, and through Women@Apple a division of Apple’s Diversity Network Association.

In 2021, after spending 10 years helping to educate the next-gen of women and girls, Lisa launched Boss Beauties. The company is an extension of the same passion and goals she has championed for over a decade. 

The company’s first initiative tackled the male dominated NFT space and is one of the few female led NFT projects to date. 

Boss Beauties’ first NFT collection of 10,000 unique digital portraits capturing independent and diverse women sold out in its first hour becoming the first ever NFT collection to be displayed at the New York Stock Exchange. Reese Witherspoon, Eva Longoria, and Olympian Allyson Felix are among some of the celebrities who own pieces. In addition, Boss Beauties was also featured on the Nasdaq Tower for International Day of the Girl. 

A portion of proceeds from NFT sales go back to supporting their work mentoring young women worldwide. 

Lisa continues to fight to improve the lives of future generations of women through mentorship activations and collaborations such as Rolling Stone, Neiman Marcus, Hugo Boss, Mattel and more to be announced in 2022. 

Lisa currently resides in NYC with her husband and Boss Beauties Co-Founder Anthony and their son Hudson.

May 4, 2022

We’re answering listener questions today about how to prepare for the unknown, what it’s like to go from concept to launch, and simple ways to get noticed by the people that inspire you. I explain how I do my ‘if this, then that’ exercise to be more solution-oriented and take action instead of sitting in the surprise. Lauren and I discuss what goes into a pitch deck, when we think it’s better to bootstrap vs. raise startup money, and how to make strategic hires that can help bring your vision to life and protect your energy. We also share how we’ve gotten into the rooms that stretch and inspire us, and our tips for how to expand into bigger networks. 

 

IN THIS EPISODE, WE TALK ABOUT:

  • How we’ve learned to expect the unexpected 
  • Being grateful for challenges 
  • Reflecting on how you handle rejection 
  • What a ‘minimum run’ is and how to figure that number out 
  • How to connect with leaders who are in the industry that you want to be in 

 

RESOURCES

  • Sign up for The Spritz newsletter at litepink.com!
  • Text LITE PINK to 310-496-8363 with your questions or topics that you want us to cover in future episodes!

 

CONNECT WITH LAUREN

Follow Lauren: @thelivelylo 

 

CONNECT WITH LORI

Follow me: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business

May 2, 2022

It’s always so refreshing to have real, honest conversations about entrepreneurship with women who also have big visions. I’m joined by fashion powerhouse sisters Gorjana Reidel and Iva Pawling to talk all about what drives their creativity, how they lead from their intuition, and ways that they support themselves mentally as businesswomen, mothers, and wives. Gorjana and her husband Jason are behind the multi-million dollar gorjana jewelry brand, and Iva is the CEO and Co-Founder of Richer Poorer, an elevated essentials brand. They share how growing up in an immigrant household shaped their work ethic, what their biggest business challenges are, and what they do to relax and recharge. Plus, Gorjana and Iva share the story and design process of their first ever co-designed capsule collection for charity. 

 

IN THIS EPISODE, WE TALK ABOUT:

  • Gorjana and Iva’s advice for people who are at the beginning of their entrepreneurial journey 
  • The difference between visionaries and integrators 
  • Creating impactful brand experiences 
  • Relying on blind confidence to make decisions 
  • How they lean on each other for support 
  • Pushing back on the hustle mentality 
  • The idea behind their gorjana x Richer Poorer collection 

 

RESOURCES

 

CONNECT WITH GORJANA 

Shop gorjana: gorjana.com 

Follow gorjana: @gorjana 

 

CONNECT WITH IVA 

Shop Richer Poorer: richer-poorer.com 

Follow Richer Poorer: @richerpoorer 

Follow Iva: @ivapawling 

 

CONNECT WITH LORI

Follow me: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business

 

ABOUT GORJANA & IVA

Gorjana Reidel was born and raised in Serbia until she was seven years old and later made her way to the United States by way of Canada. She lived with her grandparents who were a significant influence to her creativity. Gorjana’s childhood home was full of handmade trinkets, which ignited her passion of creation and ultimately led her to visualize gorjana as a brand.

 

After completing her degree in Marketing at Arizona State University she moved with her (now) husband, Jason, to California. While working in the jewelry department at Neiman Marcus, Gorjana realized she had a love for jewelry design. She soon started working with a local designer to learn all aspects of the jewelry-making business. She set out to design fun, versatile jewelry that all of her friends would want - at an accessible price point.

 

At 26, she did just that. Gorjana launched her namesake jewelry collection with an accessible price point that had the look and feel of high-end jewelry. During their humble beginnings, Gorjana and Jason would drive thousands of miles selling their collection and fulfill orders from their apartment. The pair ultimately grew out of the apartment and into an artist’s studio in the canyon of Laguna Beach, California. 

 

gorjana has since grown into a multi-million dollar business with high-profile customers that include the likes of Michelle Obama. Gorjana still maintains the welcoming price point and customer experience, which has allowed the expansion of their DTC stores across the country, with more store openings announced in 2022. 


ABOUT IVA

Iva Pawling is the CEO and Co-Founder of Richer Poorer. Iva has taken the company through fundraising, an early acquisition, and a founder buy back over the last decade. She leads the company’s strategic planning, brand direction and product category expansion with an irritating level of persistence. Iva has been featured in Forbes, Inc., LA Times and included in the 100 Powerful Women of 2020 in Entrepreneur Magazine. She has spent her entire 20-year career in the fashion industry, starting out in the PR closet at Kate Spade and ending in overseeing Brand Development for her sister’s namesake jewelry brand Gorjana, prior to founding Richer Poorer. Iva holds a B.S. in Communications from Arizona State University.

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